CASE STUDY
Beko Home Appliances
Kitchen and Bath Show - K/BIS
Our Process
Discovery & Design
Ion partnered with Beko to create an innovative and sustainable exhibit design, focusing on enhancing brand visibility and aligning with their commitment to healthy living.
Discovery & Design
Beko aimed to build on their previous year’s success at KBIS with increased booth traffic, enhanced media presence, and solidifying their position as a mass premium brand in the U.S. market. To achieve this, Ion collaborated with the Beko team immediately after the previous year’s show, identifying opportunities to expand their exhibit size and secure a prime floor location closer to main aisles, entrances, and competitors.
The conceptual designs from Ion’s creative team focused on sustainability, aligning with Beko’s belief that healthy living is only possible on a healthy planet. This included eco-conscious design elements such as recycled materials, water-soluble inks, and energy-efficient LED lighting.
Fabrication & Quality Control
Ion’s production team crafted the exhibit using eco-friendly materials and cutting-edge technology to deliver a sustainable and impactful presence.
Fabrication
Ion’s production team brought the design to life with precision and sustainability in mind. The exhibit was constructed using:
- Eco Flooring: Sustainable flooring solutions to minimize environmental impact.
- Recycled Materials: Aluminum and acrylic components that could be reused.
- State-of-the-Art LED Technology: Vibrant video columns and lighting, engineered to reduce energy consumption.
Rigorous quality control ensured that every element of the exhibit met both aesthetic and functional requirements, delivering a polished final product that exceeded expectations.
Installation & Event Support
Beko’s immersive exhibit featured stunning LED visuals and sustainable structures, creating a “WOW” factor that engaged and inspired attendees.
Installation & Show Support
At KBIS 2023, Beko’s exhibit made a bold statement. The sweeping overhead structures featured flowing water patterns, complemented by SYNC LEDskin video columns that created dramatic sequences of nature. These large-scale, immersive elements captivated attendees, delivering the “WOW” factor that drew in booth traffic and engaged audiences on a deeper level.
Ion’s on-site team provided seamless installation and event support, ensuring that every detail was perfect and that Beko’s goals were met. From setup to the final breakdown, Ion was there every step of the way, contributing to a highly successful event.
Ready to Transform Your Trade Show Presence like Beko Home Appliances?
Let’s create an exhibit that drives results and delivers measurable ROI for your business.